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# "Minish Technology Partners with Optima Pharmacy Franchise to Commercialize Professional Oral Care Solutions
- URL: https://minishnewsroom.com/en/minish-technology-signs-mou-with-optima-to-commercialize-tools-for-professionals/
- Published: 2023-05-15T06:05:00.000Z
- Updated: 2026-10-23T02:33:46.000Z
- Author: 미니쉬뉴스룸
- Tags: Press Release, #Migrated-1792719777885, #wp, #wp-post, #Import 2026-10-23 01:44, #en, #Import 2026-10-23 23:51

**Minish Technology** announced on the 9th that it has signed a Memorandum of Understanding (MOU) with **Optima**, a leading Korean pharmacy franchise, for product development and distribution cooperation. The partnership aims to make professional-grade dental preventive tools easily accessible to the general public.

Under the philosophy of preserving natural teeth, Minish Technology launched its oral care brand, **"Dr. Minish."** Its flagship product, the "Double-Row Bristle Toothbrush," which embodies the essence of prevention, surpassed 100,000 units in sales shortly after its launch, leading the way in raising awareness about oral care. Through this agreement with Optima—a powerhouse operating over 800 pharmacies nationwide—the "Good Night Toothbrush" will now be available at Optima locations across the country.

Dr. Minish’s brand identity is rooted in "creating products that can be used and prescribed by dentists." The "Good Night Toothbrush" is a professional tool actually used in preventive dental clinics and is often prescribed to patients for post-treatment home care. Furthermore, the company plans to commercialize its entire lineup—including toothpaste, dental floss, mouth mirrors, and xylitol, as well as upcoming products like toothbrush sterilizers, oral irrigators, oral probiotics, whitening toothpaste, and fluoride rinses—ensuring they meet clinical prescription standards while remaining accessible to everyone.

**Optima**, which offers various Private Brand (PB) products through its 800-store franchise and online mall, is a pharmacist-founded brand. It develops products based on 40 years of expertise, customer case studies, and natural therapies to help modern individuals maintain a balanced lifestyle.

Through this MOU, the two companies are discussing an R&D schedule focused on the fundamentals of oral health and prevention. Additionally, to promote the mission of lifelong natural tooth preservation, Minish Technology will actively support Optima’s educational programs for pharmacists.

Pre-orders for Optima franchised pharmacies will begin in May, and consumers can expect to find Dr. Minish toothbrushes at Optima locations as early as June.