What are the beauty editors’ favorite Daiso products that they’re afraid will be discontinued? From shades and bases that have gone viral on social media to beauty tools that are unexpectedly well-received, here are the editors’ favorite Daiso products.
💄Beauty Editor’sFavorite Daiso Cosmetics 6
Daiso cosmetics are becoming increasingly popular for their value for money. Once thought of as a cheap alternative to makeup in a hurry, Daiso’s products have recently been enhanced through collaborations with other brands, and are becoming a trusted daily item among consumers. It has evolved into a beauty brand with a complete lineup of makeup bases, shades, skincare, and beauty tools.
Reflecting this popularity, many brands have gone beyond simple collaborations to launch secondary brands exclusively for Daiso. Examples include Mimo by Mamonde, Play 101 by Etude, and Boncep by Toni Mori. Daiso, which has been expanding its presence in the beauty market to the point where it can be called a “beauty editorial shop,” introduces six of its best items that are called “the best of the best.
Lipsken Personal Tone Correcting Blur Pact 3,000 won.
This is the number one selling base makeup product in Daiso. Its main advantage is that the fine-grained pressed powder smooths out pores and unevenness. For cool-toned editors, the violet color is the perfect shade, as it naturally presses out the yellowness of the skin to create a flawless and fresh cool-toned base. Thanks to its solid tone-correcting power, a light touch on the T-zone or under the eyes will give the face a more dimensional look.
Puffy Moisturizing Cushion Whole Puff 1,000 won.
The dupe of the brand’s famous puffs, these cushion puffs have gone viral and caused a sell-out frenzy. It can be used on both the front and back of the face, and thanks to its firm and fluffy tension, it adheres the base thinly and evenly. It creates a natural-looking glow and doesn’t cake even after multiple layers, so our editors love using it for touch-ups.
Mimo by Mamonde Rosie-Hyalone Liquid Mask for $3.
A “low-dose introductory version” of Mamonde Flora Glow Rose Liquid Mask, known as the testimony of the “flawless” skin. PHA 10% exfoliates dead skin cells, while Rosy-Hyalone deeply moisturizes for a flawless complexion. Try it if you want to change your skin to a glowing skin that floats no matter what you apply. It comes in small packages of 6, so it’s perfect for traveling.
SeldermaDaily Transforming Azulenkaming Mask 2,000 won.
This gel mask has been recommended by 550,000 YouTubers and has become a Daiso Certified product. The azulene complex and shika ingredients quickly soothe irritated skin. The gel-type sheet is moisturizing enough to stay moisturized even after an hour, and it is practical because it does not slip off even when moving. It instantly reduces the temperature of the skin immediately after application, making it the perfect daily soothing pack for summer.
Cosiero Icon Colorwand 101 petals for 3,000 won.
A mini version of the Cosiero blush that first gained attention overseas, it is characterized by a clear and moisturizing expression like a flower water. The watery formula glides on without stickiness, giving you a sheer glow that looks like you’ve been coated like Jang Won-young. The cotton bat applicator is a pen with a dial to control the amount of product, so you can use just the right amount without mess.
Prilude Dintolabelle Rose Plumping Lip Tint in 23 Dawn Rose $5,000.
This lip tint has become a social media sensation as a summer must-have. The color gets brighter as you build it up, and the non-sticky texture makes it perfect for everyday wear. It has a thin and delicate pink color on the lips, and the natural color stays on for a long time. The thin film of oil adds shine over time, making it perfect for overlapping lips.
Writer. Harry Cho
She studied abroad in Sydney, Australia and London, England, where she developed a sense of reading trends in various cultures. Since then, she has been creating experimental contents based on fashion and culture at , a fashion magazine aimed at MZ generation, and currently works as a beauty editor at . She is a tastemaker who is deeply immersed in aesthetics, documenting the intersection between beauty and trends.
