We take a look at a day in the life of He Wei, the head of the International Medical Consultation Team, who is passionate about attracting international patients.
“His passion for attracting international patients extends beyond the office to the streets, restaurants, and weekends. He casually hands out business cards to influencers he meets at restaurants and takes responsibility for responding to online interpreting requests during breaks in his weekend interpreting assignments.
He’s so sweet that he personally calls a taxi for his patients after the appointment. More than just a language assistant, the term “patient journey partner” fits him perfectly.
A tri-lingual speaker of Korean, Chinese, and English, he has been studying medical marketing strategies to help spread the word about Minish globally. He is also preparing to market Xiaohongshu, the Chinese version of Instagram and a social e-commerce platform.
He’s available to his influencer friends for advice at all hours of the day and night, and when he’s traveling for business, he’s willing to come in an hour earlier than usual to finalize pitches. He is a treasure to our team.”
