Minish Lounge Cheongdam will host trunk shows for French eyewear brand Passé Passé and Danish brand Pro Design Denmark from April 25 to May 2.
A trunk show is a mobile showroom event that highlights a brand’s products for a limited time.
For spring, Minish Lounge has designed this event to encourage people to wear seasonal colors and designs.
Passé Passé, which means “face to face,” is a French brand characterized by sensual and sophisticated designs in the 60 to 80 thousand won range. Pro Design Denmark is a Danish brand that emphasizes functionality and comfort, and is known for its high quality and sophisticated designs in the 300,000 to 500,000 won range. These two brands, whose new collections will be unveiled at the show, are popular in Europe for their colorful colors and designs.
The main event of the trunk show is the showtime with senior and foreign models. The showtime on the 25th is scheduled for the first part from 10am-12pm and the second part from 1pm-3pm, so you can feel the various charms of the brand’s products worn by the models in real life.
During the trunk show, customers can freely try on the products and choose between 30% off eyewear or 10% off eyeglasses and a KRW 350,000 voucher for wave therapy. Customers will also receive a gift on a first-come, first-served basis.
Hours of operation are 10 a.m. to 7 p.m. and closed on Sundays.
