The official website of Minish Technology has been renewed. The Communications Office has been working for about two months to replace the old website with the new one(https://minishtech.com/).
The Communications Office has redesigned the official website of Minish Technology, recognizing the problems with the old website. In the process of the project, the team thought about what direction the company should take in the future.
“What can we show our visitors when search volume for minish technology increases?” was the starting point for the project. It was more than just a cosmetic improvement, it was a strategic reorganization to effectively communicate the company’s identity and vision to the outside world.
The existing homepage was centered around the company’s company profile, which didn’t fully capture the company’s philosophy, competitiveness, or brand story. The new homepage is organized in such a way that visitors can quickly and clearly recognize what the company does and what its philosophy is when they encounter the site. There were some unexpected technical issues and schedule adjustments along the way, but the collaboration with the DX room and video team made it all work.
The redesigned official website will serve as a window into Minish Technology’s philosophy, vision, and future growth potential.
